My 5th P of Marketing is “Purpose”

SNAPS DAY 364

12/30/20221 min read

One of the traits of a good leader is sharing with a purpose. They share their experiences, skills and advices so others can learn from it and be a better person. If you have tried, tested and developed a process that makes you successful, helps others and is also profitable, it will be great if you can share it to others. In so doing, you become the miracle conduit that helps others become financially successful too. For all you know, these people are just waiting for a lucky break in their lives or have been praying for an opportunity to start a business. When more people are successful, more people have hope, more people are happy and more people inspire others people. It is like exponentially sharing positivity.

An example of this is franchising. Franchising is best practice sharing. When you have a great Product with the highest quality at the most reasonable Price and have wide Places of distribution and offers the best Promotion deals to the customers then you are set. These are the basics of the 4Ps of Marketing that marketing students learn on Day 1.

*About the video link The 4 Ps of marketing has evolved through the years with several additional Ps depending on the author of the book you are reading.

The P that I personally added is “Purpose”. And, it comes first.

December 30, 2022 marks the 28th wedding anniversary of me and my wife. Since she retired as a Branch Manager from Metrobank and General Manager from VMV Hypoallergenics Clinic, she has always wanted to set-up her own business. I have been researching for the perfect gift for our wedding anniversary and found it!

This video link will tell you why I thought of gifting a Bang Bang Bangus franchise as my 28th wedding gift for my wife. It is for her, for us and for a healthy community.

Happy 28th anniversary ma! Mahal kita… Mahal na mahal!